The conversational CRM
A CRM you talk to.
That's it.
Tell Kit "log the Microsoft deal, $150k, closing Q3" and it's done. No forms, no fields, no training. Built by a founder who was tired of CRMs that feel like work.

30 seconds. The same entry takes 5 minutes of form-filling in a traditional CRM.
01 - The problem
You didn't start a company to do data entry.
Traditional CRMs are built for sales ops teams, not founders. That's why yours is empty.
Too many menus
Dozens of screens, fields, and settings to get through before you can log a single deal.
Training nobody has time for
2-4 weeks to get productive on a traditional CRM. You need that time for customers.
Clicks instead of selling
Five minutes of form-filling for an update that takes one sentence to say out loud.
If you can write a sentence, you already know how to use Kit.
02 - How it works
Say it. Kit does it.
01
Just say what you need
No menus, no forms. "Schedule a follow-up with Sarah next Tuesday" creates the event, sets the reminder, and updates the timeline. One sentence, three actions.
You say:
"Schedule a follow-up with Sarah next Tuesday"
Kit does:
02
Nothing to learn
No onboarding videos, no manuals, no admin setup. If you can have a conversation, you're already trained. Sign up and log your first deal in the same five minutes.
Traditional CRM
2-4 weeksKit
30 seconds03
Seconds, not minutes
Creating a deal takes about 15 seconds. The same task is 3-5 minutes of clicking through forms in a traditional CRM. Do that twenty times a week and the math is obvious.
Traditional CRM
Navigate > New Deal > Fill 12 fields > Save
~3-5 minutesKit
"New deal with Acme for $50k"
~15 seconds04
A sales brain on tap
Ask Kit how to prioritize your week or what to do with a stalled deal. It knows your pipeline, so the answers are specific to your deals, not generic advice.
You ask:
"How should I prioritize my deals this week?"
Kit suggests:
03 - The numbers
15 seconds vs. 5 minutes.
That's the whole pitch. Every deal, contact, and follow-up goes in at the speed you can say it. Less time in the CRM, more time with customers.
~15 sec
to log a deal, by saying it
5 min
from signup to first deal logged
0
training days required
€19
per month, everything included
"I told Kit 'Create a deal with Google for 50k' and it was done instantly. No forms, no menus, just natural conversation. This is how software should work in 2025."
Ioana P.
CEO, education company
04 - Who's behind it

"I built Founders Kit because I was tired of CRMs that felt like work. Sales should be about relationships, not wrestling with software."
Dr. Andreas Fruth
Founder, Founders Kit
05 - Pricing
€19 a month. That's the pricing page.
No tiers, no seat math, no sales call. Every feature included, pay monthly or save with yearly.
Every plan starts with a 7-day free trial. Cancel in one click.